Political Marketing
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The spontaneous combustion of community-driven voices movements and grassroots progressive political campaigning is the future; and yet, in many ways politics is still pretty analog.
The good news is that the social media and technologies that connect us all, are catalysing structural shifts and changes within grassroots community action groups all over the world. They are inviting ordinary people into important conversations and enabling us all to access and understand information in new ways that might previously have been too difficult or complex to engage with.
But to affect real change demands something of ordinary people like us. It demands that we step in from the sidelines to join the conversation.
So whatever progressive political campaign you're working on right now, thank you for the contribution you're making.
